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100% Design, 100% effect Dimplex Shows Optimyst and Opti-V Ranges

Dimplex has returned to 100% Design, the UK's largest trade event for architects and designers, to entice the anticipated 26,000 visitors with the revolutionary and impressively realistic Optimyst and Opti-V flame effects within their electric fire range.

On display at London’s Olympia from 21-24 September is Dimplex’s Optimyst cassette range, incorporating the world’s first truly 3D electric flame effect and offering fuss-free flames all year-round, without the mess and safety concerns commonly associated with the naked flame.

The Dimplex Optimyst effect, which has already proved popular in a variety of settings including hotels, restaurants, domestic properties and even TV and theatre productions, uses unique technology to create the illusion of real smoke and flames – an effect that truly has to be seen to be believed.

The Optimyst cassette range has been specially developed for design installations, combining the unique effect with installation flexibility to offer a series of cassette models in varying sizes.

Also on display is Dimplex’s Opti-V, a stunningly realistic electric flame effect which combines real fire footage displayed on a high definition LCD screen with a unique illusory technique to create a 3D effect of flickering flames – complete with smoke and burning embers.

Both flame effects enable interior designers to deliver all the ambience of a fire in commercial or domestic projects, creating opportunities that would not otherwise be available with real flames because of safety issues or unwelcome heat.  

Jonathan Smith, product marketing manager at Dimplex, said: “Dimplex’s Optimyst technology has already proved extremely popular in the domestic fires market but with the Optimyst cassette range, we are pleased to offer interior designers the flexibility to bring it to their own showcase projects.

“A combination of Optimyst cassettes can be built and used as a stunning focal point in the room, offering a unique and eye-catching illusion – perfect for commercial environments.”

For a more traditional interior, the Oakhurst Optimyst electric stove and Silverton basket fire are also being demonstrated. 

The Oakhurst is a freestanding stove in a matt black finish with log-effect fuel bed, offering all the atmosphere of a traditional wood-burning stove, combined with the hassle-free flexibility of an electric fire.  The Optimyst flame and smoke effect has a fully variable intensity and can be used independently of heat. 

The Silverton basket fire, however, is the perfect solution to an empty fireplace.  With a glowing ash bed to further enhance the real fire illusion, the Silverton creates a real atmospheric focal point for spaces where a welcoming ambience is desired, but a heat output is not required.

As seen at 100% Design:-


The Dimplex Opti-V PGF-20


  • 2 x LCD television screen: High Definition 1,920 x 1,080 pixels full colour 22" display rated at 22W
  • Fuel bed and lighting: extremely low energy LEDs with consumption of 18W/hr
  • Total electricity consumption – 70W/hr. Standby – 1W/hr
  • Remote control with sound effect volume control
  • Mains connection: IEC kettle lead
  • Video: 4G SD card with 30 minute looped video
  • All components serviceable through viewing aperture.
  • Note: This fire does not contain a heater
  • Dimensions: H: 445mm; W: 1,356mm; D: 320mm
  • Viewing aperture: H: 240mm; W: 1,310mm

ERP: £2,999.99


The Dimplex Optimyst Cassette 1000


  • Realistic Optimyst flame and smoke effect
  • Can be plumbed to water supply or bottle fed
  • Can be connected in series to other 500 or 1000 cassettes
  • Fully variable flame and smoke effect
  • Adjustable sound
  • LED glowing log bed
  • Remote control
  • Model CAS1000
  • Dimensions: inset H: 240mm; W: 1,017mm; D: 354mm

ERP: £1400.00


The Dimplex Oakhurst Optimyst Electric Stove


  • Traditional-style stove
  • Matt black finish
  • Log effect fuel bed
  • Optimyst flame and smoke effect technology
  • Fully variable flame and smoke intensity control
  • 2kW fan heater with choice of two heat settings
  • Flame effect can be used independently of heat
  • Thermostat
  • Opening doors for added authenticity
  • Remote control
  • Dimensions: H: 620mm; W: 480mm; D: 300mm

ERP: £529.99

The Dimplex Optimyst Silverton Basket Fire


  • Electric fire basket with individual logs
  • Realistic Optimyst flame and smoke effect
  • Removable glowing ash bed
  • Remote control
  • Low energy LED special effect lighting
  • Note: This fire does not contain a heater
  • Dimensions: H: 305mm; W: 684mm; D: 355mm

ERP: £469.99