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Behind the scenes: The making of the Opti-myst advert

Cosy in a Click

The buzz of heating season is in the air here at Dimplex and our latest Opti-myst campaign has seen the creation of a new television advert. With the excitement of being able to offer amazing deals for our customers, we thought we’d give you an inside look into the making of our new ‘Cosy in a Click’ advert.

Tuesday 3rd October 2017

7:00 – Everyone arrives at the London location, ready for the shoot 

7:30 – Sausage and egg butties all round

8:00 – The lighting and the Gosford Opti-myst fire is set up

8:30 – Time to finalise and agree on the wardrobe for our actress as her hair and make-up is done

9:00 - Shadow, our star dog, arrives on set and says hello to the crew

9:30 – Filming begins with Shadow lounging and relaxing on the floor in front of the fire

11:00 – Filming continues with our actress Lisa on the sofa, all relaxed and cosy

13:00 – Lunch time for the actors and crew

14:00 – Paddington the cat arrives and filming continues

15:00 – The focus is switched to filming the Gosford Opti-myst fire, highlighting its instant ‘Cosy in a Click’ effects

18:00 – “That’s a wrap” – the director confirms that filming has finished and it’s time to start the editing process

The finished product perfectly sums up the benefits of the Dimplex Opti-myst range, offering the beauty of a real fire, with the simplicity of electric. Let us know what you think of our new advert by messaging us on Facebook and Twitter.