Penngrove: Dimplex unveils new Optimyst inset fire
Traditional meets modern as Dimplex combines a contemporary chrome effect fret with advanced touch sensing controls on the Penngrove, the latest addition to the Dimplex Optimyst range of electric fires.
In a first for the Optimyst collection, the Dimplex Penngrove inset fire offers electronic display and touch sensing controls, alongside a 2kW heater with a choice of two heat settings, thermostat and remote control.
Unveiled to the industry at Hearth & Home in June, the Penngrove gives retailers another opportunity to tap into growing demand for premium flame technology with the unique Optimyst 3D flame and ‘smoke’ effect.
It was one of two new Optimyst inset fires launched by Dimplex at Hearth & Home, alongside the chrome effect Crestmore model.
Jonathan Smith, product marketing manager for Dimplex said: “As with all electric fires, the Penngrove is clean, convenient, easy to install and of course 100% efficient at point of use.
“Developed in response to feedback from our key retailer partners, this new model gives consumers the opportunity to upgrade their flame effect without compromising on traditional design thanks to the brass effect fret. We were delighted with the initial response at Hearth & Home.”
The new Dimplex Penngrove measures 615mm H x 465mm W x 196mm D and is part of the Dimplex Display & Demonstrate collection, available exclusively to retailers with showroom premises.